Both business clients and end consumers expect suppliers and service providers to render professional cooperation, competent consulting, and fast and good support. To meet these increased demands, companies have stepped up efforts and means for electronically supported (web-based) cross-company communication and communication between company representatives and end consumers, respectively.
For e-business and e-commerce, vitero offers a great opportunity to make communication processes more flexible, achieve better quality when it comes to dealing with specific customer queries, and reach goals more quickly than this could be done by telephoning or in writing only. The combination of audiovisual features in vitero allows to provide both effective and efficient distant consulting as well as web-based support. In this respect, vitero is particularly suited for just-in-time meetings and intensive one-to-one communication.

• Example B-to-B: Technical support
  An industrial enterprise is facing a sudden, severe defect of one of its production facilities. The company now needs immediate support from the manufacturer of the machine, who is located abroad. A technician of the company and an engineer of the supplier meet in vitero in order to identify the reason for the breakdown of the machine and eliminate the problem. During their meeting in vitero, the machine is visualized by means of drawings and 3D animations. Using application sharing, both sides have the possibility to point at details in the graphical representation of the machine with their cursors. The analysis of the defect can de done quickly and efficiently, and shortly after the software error responsible for the defect can be cleared.
• Example B-to-C: Sales consulting
  A sales agent of an insurance company and a prospect meet in vitero. The agent explains to the prospect the contractual provisions of a specific insurance the prospect is interested in. Both sides can view the documents on their computer screens and the prospect can view all cursor movements the agent makes in order to point at certain paragraphs of the document.